Alex and Ani Inc is an American fashion accessories company. It designs and manufactures products like bangles, bracelets, necklaces, earrings, and rings, which are meant to promote positive energy and intention.
Alex and Ani Inc was founded in 2004 by Carolyn Rafaelian.
The company was named after Rafaelian's two daughters.
Initially, the brand specialized in jewelry made from recycled materials.
Alex and Ani grew rapidly, and by 2015 it was valued at $1 billion.
However, the company struggled in the following years due to mismanagement and a decline in popularity.
It filed for bankruptcy in 2020 and has since been acquired by Lion Capital.
Pandora is a Danish jewelry company known for its customizable charm bracelets. It offers a wide range of jewelry at various price points.
Kate Spade is an American fashion brand that sells clothing, bags, jewelry, and accessories. Its products are known for their bright colors and playful designs.
Swarovski is an Austrian company that produces high-quality crystal jewelry, accessories, and home decor products. Its designs are known for their elegance and brilliance.
Alex and Ani's signature products are its expandable wire bangles. They come in various styles and feature charms with different meanings.
Alex and Ani also offers a variety of chain and beaded bracelets. Like the bangles, they feature meaningful charms and symbols.
Alex and Ani's necklaces come in various lengths and styles. They feature pendants with meaningful symbols, birthstones, or initials.
Alex and Ani's earrings range from studs to hoops to drop earrings. They often feature meaningful symbols or are designed to be worn with other pieces from the collection.
Alex and Ani's rings come in various styles and can be worn alone or stacked. They often feature birthstones, meaningful symbols, or adjustable bands.
Alex and Ani bracelets are designed to promote positive energy and intention. The charms on the bracelets represent different meanings, such as protection, love, courage, and abundance.
Yes, all Alex and Ani products are made in the USA using sustainable materials and eco-conscious manufacturing processes.
The price of an Alex and Ani bracelet can range from $19 to $98 depending on the style and materials used.
Yes, Alex and Ani bracelets can be personalized with initials, birthstones, and other symbols. The brand also offers custom engraving services.
Yes, most Alex and Ani bracelets are adjustable, thanks to their expandable wire design. This makes them easy to put on and take off and ensures a comfortable fit for most wrist sizes.