Heartbeat is a marketing platform that connects brands with female micro-influencers. The platform enables brands to launch campaigns and create authentic content with a network of over 200,000 female ambassadors who have highly engaged followings on Instagram, TikTok, and other social media platforms.
Heartbeat was founded in 2016 by Brian Freeman and Kate Edwards in Los Angeles, California
The company has raised over $15 million in funding to date, from investors including Right Side Capital Management, Rothenberg Ventures, and VaynerRSE
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Heartbeat Campaigns allow brands to launch campaigns and create authentic content with female micro-influencers in Heartbeat's network. Brands can set campaign goals, define audience targeting, and track campaign performance.
The Heartbeat App is where Heartbeat ambassadors can view campaigns they are eligible for and participate in campaign activities, such as creating and sharing branded content.
Heartbeat is a marketing platform that connects brands with female micro-influencers to create authentic content and launch campaigns.
Brands can sign up for Heartbeat and launch campaigns that target specific audiences. Heartbeat's network of female ambassadors are then able to create branded content and share it on their social media channels.
Heartbeat ambassadors are typically female micro-influencers aged 18-40 who have a highly engaged following on Instagram or TikTok. They must also pass a vetting process and meet certain criteria.
Heartbeat's pricing is not publicly available. Brands will need to contact Heartbeat directly to discuss campaign costs and pricing models.
Heartbeat works with a variety of brands across industries, including beauty, fashion, wellness, and technology. Some of their past clients include Kopari, thredUP, and Universal Pictures.