It&ly Hair Fashion is a professional hair care brand that offers a wide range of hair care and styling products including hair color, hair treatments, shampoos, conditioners, hair styling tools, and accessories. The brand is known for its innovative and high-quality products that are designed to meet the needs of hairdressers and salon professionals worldwide.
It&ly Hair Fashion was founded in 1987 in Milan, Italy by the current President of the company, Domenico Montanaro.
Initially, the company focused on manufacturing hair color products, but gradually it expanded its product line and started manufacturing other hair care and styling products.
Over the years, It&ly Hair Fashion has become one of the leading brands in the professional hair care industry and has a strong presence in more than 80 countries worldwide.
The brand has won several awards for its innovative products, including the Best Hair Color Award at the Cosmoprof Awards.
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It&ly Hair Fashion products are primarily sold in professional hair salons and online retailers such as Amazon and Ulta Beauty.
Yes, It&ly Hair Fashion products are cruelty-free and not tested on animals.
It&ly Hair Fashion hair color has a shelf life of approximately three years when stored in a cool, dry place.
The cost of It&ly Hair Fashion products varies depending on the product and the retailer. Generally, their products are priced at a premium due to their high-quality ingredients and innovative technologies.
It&ly Hair Fashion products are formulated to be sulfate-free and are designed to be gentle on the hair and scalp.