Italeri is a brand that specializes in the production of plastic model kits of military vehicles, aircraft, ships, and figures. Their products cater to both beginners and experienced modelers with a focus on accuracy, detail, and quality.
Founded in 1962 in Italy as Italeri Plastic Model Kits by Giuliano Malservisi
Entered the American market in the 1970s
Expanded its product line to include model kits of cars, trucks, and motorcycles in the 1980s
Merged with Testors in 1992 and was later acquired by Model Master in 2000
In 2010, the brand was acquired by the investment firm Investindustrial
Recently, they have also started producing model kits of imaginative subjects like robots and dinosaurs.
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Model kits of tanks, trucks, jeeps, and other military vehicles spanning different wars and conflicts.
Model kits of fighter planes, bombers, helicopters, and other aircraft spanning different eras of aviation history.
Model kits of battleships, aircraft carriers, submarines, and other naval vessels spanning different time periods and countries.
Model kits of soldiers, pilots, sailors, and other human figures for dioramas or standalone display.
Model kits of sci-fi subjects like robots, mecha, and spaceships, as well as prehistoric animals like dinosaurs and mammoths.
Italeri models cater to modelers of all skill levels, from beginners to experienced builders. The difficulty level of each model is usually indicated on the packaging or product description.
Italeri models are known for their accuracy and attention to detail, especially in their military vehicle and aircraft models. They often collaborate with experts and historians to ensure that their models are as authentic as possible.
The time it takes to build an Italeri model can vary depending on the complexity of the kit, the skill level of the modeler, and the amount of detail the modeler wants to add. On average, it can take anywhere from a few hours to several days or even weeks to complete a model.
Italeri models are usually priced competitively compared to other brands of similar quality and detail. The price can range from a few dollars for a small and simple kit to over a hundred dollars for a large and complex one.
Italeri models can be bought at hobby shops, online retailers, and directly from their official website. The availability of specific models can vary depending on the location and the retailer.